Archive Issue
International Interdisciplinary Scientific Journal "Expert"
Volume 1, Issue 5 (2024)
Language of the original article: Ukrainian
ОРГАНІЗАЦІЙНО-ЕКОНОМІЧНИЙ МЕХАНІЗМ РОЗВИТКУ СУБ’ЄКТІВ РИНКУ ТЕЛЕКОМУНІКАЦІЙНИХ ПОСЛУГ
ABSTRACT. The interpretation of the definition of the organizational and economic mechanism of enterprise development is presented as a set of strategically directed management decisions and actions that, based on the enterprise's own potential when applying innovative components in all elements of this mechanism, will create conditions for self-financing and development of their activities. It has been proven that to solve the tasks of organizational and economic development of enterprises aimed at ensuring consistent strategic transformations in order to increase the efficiency of activities, the process of development of telecommunications services market entities both in the economic sphere and in terms of the effective organization of their activities should be based on the formation of an integrated system of development of the above-mentioned components of these enterprises. The structure of the organizational and economic mechanism for the development of telecommunications services market entities is summarized, consisting of two blocks, where the first block, along with such elements as organizational and communication, which includes standards, regulations, instructions, documents; information support and communication chains and interactions; structures, methods, technologies, management tools; organizational design, behavior, culture, corporate ethics; is supplemented by such an element as the use of modern types and tools of marketing, which would make it possible to adapt to any changes with their help. The second block, which includes the economic and financial mechanism and consists of resource, labor, financial support; this also includes economic levers; a system of remuneration and incentives; customer orientation and innovation, is supplemented by such a component as motivation to form an expansion of professional skills through training as a factor of successful professional activity.Systematizing the well-known principles that developers usually rely on when building the organizational and economic mechanism of enterprises, the authors, taking into account modernity, proposed to expand this list of principles by adding one more: the principle of supporting mental health personnel. This principle is aimed at creating a favorable psychological climate in the organization, supporting motivation, reducing stress and improving the general well-being of employees.
Keywords: organizational and economic mechanism of development, subjects of the telecommunications services market, communication enterprises.
2.Homenko, I., Volynets, L., & Horobinska, I. (2023). Orhanizatsiino-ekonomichnyi mekhanizm funktsionuvannia i rozvytku pidpryiemstv [Organizational-economic mechanism of functioning and development of enterprises]. Kyivskyi Ekonomichnyi Naukovo-Doslidnyi Zhurnal, (1), 86–92. Retrieved from https://doi.org/10.32782/2786-765X/2023-1-11 [In Ukrainian]
3.Odnitsova, G. S., Mostovyi, G. I., Amosov, O. Y., et al. (2002). Derzhavne upravlinnia i menedzhment: pidruchnyk u tablytsiakh i skhemakh [Public administration and management: Textbook in tables and schemes]. Edited by G. S. Odnitsova. Kharkiv: Kharkiv Regional Institute of Public Administration under the President of Ukraine. 492 p. [In Ukrainian]
4.Noniak, M. V. (2019). Orhanizatsiini innovatsii telekomunikatsiinykh pidpryiemstv: sutnist, otsinka ta vprovadzhennia [Organizational innovations of telecommunication enterprises: essence, evaluation, and implementation]. Intelekt XXI, (6, part 2), 121–126. [In Ukrainian]
5.Malytskyi, A. A. (2016). Orhanizatsiino-ekonomichnyi mekhanizm upravlinnia pidpryiemstvom: sutnist ta struktura [Organizational and economic mechanism of enterprise management: essence and structure]. In XII Mizhnarodna naukova konferentsiia "Prostir i chas suchasnoi nauky" [XII International Scientific Conference "Space and Time of Modern Science"]. Kyiv: MNPIK. 128 p. [In Ukrainian]
6.Kutsenko, A. V. (2008). Orhanizatsiino-ekonomichnyi mekhanizm upravlinnia efektyvnistiu diialnosti pidpryiemstva: monohrafiia [Organizational and economic mechanism of managing enterprise efficiency: Monograph]. Poltava: RVV PUSKU. 205 p. [In Ukrainian]
7.Vasylykiv, V. H. (2003). Orhanizatsiinyi rozvytok pidpryiemstv [Organizational development of enterprises]. Kyiv: KNEU. 600 p. [In Ukrainian]
8.Hudz, O. Ye., & Starynets, O. H. (2017). Paradigma pobudovy systemy antykryzovoho upravlinnia pidpryiemstvom [Paradigm of building an anti-crisis enterprise management system]. Ekonomika. Menedzhment. Biznes, 1(19), 11–19. [In Ukrainian]
9.Kovshova, I. O. (2018). Marketynhovyi menedzhment: teoriia, metodolohiia, praktyka: monohrafiia [Marketing management: theory, methodology, practice: Monograph]. Kyiv: FOP Vyshemirskyi V. S. 515 p. [In Ukrainian]
10.Khalimon, T. M. (2018). Teoretyko-metodolohichni ta praktychni aspekty upravlinnia konkurentospromozhnistiu telekomunikatsiinykh pidpryiemstv: monohrafiia [Theoretical-methodological and practical aspects of managing competitiveness of telecommunication enterprises: Monograph]. Lviv: Liha-Press. 463 p. [In Ukrainian]
11.Nosal, N., & Karshukov, R. (2021). Upravlinnia motivatsiieiu personalu na pidpryiemstvi [Managing personnel motivation at the enterprise]. Ekonomika i suspilstvo, (26). Retrieved from https://economyandsociety.in.ua/index.php/journal/article/view/379/366 [In Ukrainian]
12.Halahan, V., & Raievska, Ia. (2024). Sotsialno-psykholohichni chynnyky psykhichnoho zdorovia pratsivnykiv komertsiinykh orhanizatsii [Socio-psychological factors of mental health of employees in commercial organizations]. Naukovyi visnyk Uzhhorodskoho natsionalnoho universytetu. Seriia Psykholohiia, (1), 21–25. [In Ukrainian]
13.Noniak, M. V. (2019). Pobudova orhanizatsiinoi struktury upravlinnia telekomunikatsiinykh pidpryiemstv [Building the organizational management structure of telecommunication enterprises]. In Prokopenko, N. S. (Ed.), Innovatsiina ekonomika: ekonomichni, politychni ta pravovi aspekty: kolektyvna monohrafiia [Innovative economy: economic, political, and legal aspects: Collective monograph], 96–99. Kyiv: Yevropeiskyi universytet. Retrieved from http://dspace.e-u.edu.ua:8080/server/api/core/bitstreams/2f782792-ad8e-4454-83a0-2d701f0122f4/content [In Ukrainian]
14.Doyle, P., & Stern, P. (2006). Marketing management and strategy. Pearson Education. 446 p.
ОРГАНІЗАЦІЙНО-ЕКОНОМІЧНИЙ МЕХАНІЗМ РОЗВИТКУ СУБ’ЄКТІВ РИНКУ ТЕЛЕКОМУНІКАЦІЙНИХ ПОСЛУГ
ABSTRACT. The interpretation of the definition of the organizational and economic mechanism of enterprise development is presented as a set of strategically directed management decisions and actions that, based on the enterprise's own potential when applying innovative components in all elements of this mechanism, will create conditions for self-financing and development of their activities. It has been proven that to solve the tasks of organizational and economic development of enterprises aimed at ensuring consistent strategic transformations in order to increase the efficiency of activities, the process of development of telecommunications services market entities both in the economic sphere and in terms of the effective organization of their activities should be based on the formation of an integrated system of development of the above-mentioned components of these enterprises. The structure of the organizational and economic mechanism for the development of telecommunications services market entities is summarized, consisting of two blocks, where the first block, along with such elements as organizational and communication, which includes standards, regulations, instructions, documents; information support and communication chains and interactions; structures, methods, technologies, management tools; organizational design, behavior, culture, corporate ethics; is supplemented by such an element as the use of modern types and tools of marketing, which would make it possible to adapt to any changes with their help. The second block, which includes the economic and financial mechanism and consists of resource, labor, financial support; this also includes economic levers; a system of remuneration and incentives; customer orientation and innovation, is supplemented by such a component as motivation to form an expansion of professional skills through training as a factor of successful professional activity.Systematizing the well-known principles that developers usually rely on when building the organizational and economic mechanism of enterprises, the authors, taking into account modernity, proposed to expand this list of principles by adding one more: the principle of supporting mental health personnel. This principle is aimed at creating a favorable psychological climate in the organization, supporting motivation, reducing stress and improving the general well-being of employees.
Keywords: organizational and economic mechanism of development, subjects of the telecommunications services market, communication enterprises.
References
1.Melnyk, L. H. (Ed.). (2004). Ekonomika pidpryiemstva: pidruchnyk za red. L. H. Melnyka [Economics of the enterprise]. Sumy: Universytetska knyha. 648 p. [In Ukrainian]2.Homenko, I., Volynets, L., & Horobinska, I. (2023). Orhanizatsiino-ekonomichnyi mekhanizm funktsionuvannia i rozvytku pidpryiemstv [Organizational-economic mechanism of functioning and development of enterprises]. Kyivskyi Ekonomichnyi Naukovo-Doslidnyi Zhurnal, (1), 86–92. Retrieved from https://doi.org/10.32782/2786-765X/2023-1-11 [In Ukrainian]
3.Odnitsova, G. S., Mostovyi, G. I., Amosov, O. Y., et al. (2002). Derzhavne upravlinnia i menedzhment: pidruchnyk u tablytsiakh i skhemakh [Public administration and management: Textbook in tables and schemes]. Edited by G. S. Odnitsova. Kharkiv: Kharkiv Regional Institute of Public Administration under the President of Ukraine. 492 p. [In Ukrainian]
4.Noniak, M. V. (2019). Orhanizatsiini innovatsii telekomunikatsiinykh pidpryiemstv: sutnist, otsinka ta vprovadzhennia [Organizational innovations of telecommunication enterprises: essence, evaluation, and implementation]. Intelekt XXI, (6, part 2), 121–126. [In Ukrainian]
5.Malytskyi, A. A. (2016). Orhanizatsiino-ekonomichnyi mekhanizm upravlinnia pidpryiemstvom: sutnist ta struktura [Organizational and economic mechanism of enterprise management: essence and structure]. In XII Mizhnarodna naukova konferentsiia "Prostir i chas suchasnoi nauky" [XII International Scientific Conference "Space and Time of Modern Science"]. Kyiv: MNPIK. 128 p. [In Ukrainian]
6.Kutsenko, A. V. (2008). Orhanizatsiino-ekonomichnyi mekhanizm upravlinnia efektyvnistiu diialnosti pidpryiemstva: monohrafiia [Organizational and economic mechanism of managing enterprise efficiency: Monograph]. Poltava: RVV PUSKU. 205 p. [In Ukrainian]
7.Vasylykiv, V. H. (2003). Orhanizatsiinyi rozvytok pidpryiemstv [Organizational development of enterprises]. Kyiv: KNEU. 600 p. [In Ukrainian]
8.Hudz, O. Ye., & Starynets, O. H. (2017). Paradigma pobudovy systemy antykryzovoho upravlinnia pidpryiemstvom [Paradigm of building an anti-crisis enterprise management system]. Ekonomika. Menedzhment. Biznes, 1(19), 11–19. [In Ukrainian]
9.Kovshova, I. O. (2018). Marketynhovyi menedzhment: teoriia, metodolohiia, praktyka: monohrafiia [Marketing management: theory, methodology, practice: Monograph]. Kyiv: FOP Vyshemirskyi V. S. 515 p. [In Ukrainian]
10.Khalimon, T. M. (2018). Teoretyko-metodolohichni ta praktychni aspekty upravlinnia konkurentospromozhnistiu telekomunikatsiinykh pidpryiemstv: monohrafiia [Theoretical-methodological and practical aspects of managing competitiveness of telecommunication enterprises: Monograph]. Lviv: Liha-Press. 463 p. [In Ukrainian]
11.Nosal, N., & Karshukov, R. (2021). Upravlinnia motivatsiieiu personalu na pidpryiemstvi [Managing personnel motivation at the enterprise]. Ekonomika i suspilstvo, (26). Retrieved from https://economyandsociety.in.ua/index.php/journal/article/view/379/366 [In Ukrainian]
12.Halahan, V., & Raievska, Ia. (2024). Sotsialno-psykholohichni chynnyky psykhichnoho zdorovia pratsivnykiv komertsiinykh orhanizatsii [Socio-psychological factors of mental health of employees in commercial organizations]. Naukovyi visnyk Uzhhorodskoho natsionalnoho universytetu. Seriia Psykholohiia, (1), 21–25. [In Ukrainian]
13.Noniak, M. V. (2019). Pobudova orhanizatsiinoi struktury upravlinnia telekomunikatsiinykh pidpryiemstv [Building the organizational management structure of telecommunication enterprises]. In Prokopenko, N. S. (Ed.), Innovatsiina ekonomika: ekonomichni, politychni ta pravovi aspekty: kolektyvna monohrafiia [Innovative economy: economic, political, and legal aspects: Collective monograph], 96–99. Kyiv: Yevropeiskyi universytet. Retrieved from http://dspace.e-u.edu.ua:8080/server/api/core/bitstreams/2f782792-ad8e-4454-83a0-2d701f0122f4/content [In Ukrainian]
14.Doyle, P., & Stern, P. (2006). Marketing management and strategy. Pearson Education. 446 p.
© 2024 The Author(s)
This work is licensed under the Creative Commons Attribution 4.0 International (CC BY 4.0).
Prokopenko, N., & Hlukhov, M. (2024). ORGANIZATIONAL AND ECONOMIC DEVELOPMENT MECHANISM OF TELECOMMUNICATION SERVICES MARKET ENTITIES. International Interdisciplinary Scientific Journal "Expert", 1(5), 17–27. https://doi.org/10.62034/2815-5300/2024-v1-i5-002
Citation Format APA
Prokopenko, N., & Hlukhov, M. (2024). ORGANIZATIONAL AND ECONOMIC DEVELOPMENT MECHANISM OF TELECOMMUNICATION SERVICES MARKET ENTITIES. International Interdisciplinary Scientific Journal "Expert", 1(5), 17–27. https://doi.org/10.62034/2815-5300/2024-v1-i5-002.
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